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Emerging Brands Promoting Sustainability; Holistic experiences and unique skincare mixes this Holi

Updated on: 23 March,2024 04:54 PM IST  |  Mumbai
BrandMedia | brandmedia@mid-day.com

As Holi is around the corner, skincare and haircare concerns are evident as the combination of harsh colours, and water can damage your skin.

Emerging Brands Promoting Sustainability; Holistic experiences and unique skincare mixes this Holi

With the right kind of protective measures, one can protect their skin and also enjoy the festivities. Here is the ultimate guide to pre and post-holi hair and skincare for women, kids and men in one beautifully knitted piece by emerging skincare brands promoting sustainability, holistic experiences and unique skincare mixes this Holi.


Aayshya Jhunjhunwala, Founder, Neude Skin shares post-rituals for women that can be followed to minimise the damage and repair the skin from within, “A good moisturizer and a powerful sunscreen like Butter Mousse Non-greasy & Weightless Face Moisturizer and Sunstoppable SPF45,  these are absolutely essential. Growing up, my post-Holi skincare comprised of milk and yogurt packs, which worked wonders. Deep pore cleansing and moisturizing should be integral to your post-care routine, and a soothing overnight sleeping mask can help alleviate skin damage. "

Neude is an emerging skincare brand that took Milk, an age-old skincare ingredient, and supercharged it with new-age actives, oils and butters to create high-performing skincare products that feel great and deliver results. They harnessed the goodness of milk at the molecular level, supercharged and super-textured it in never-seen-before forms. From a peptide milk cleanser and protein-enriched toner to an overnight sleeping mask formulated using Goat Milk, Cica, Niacinamide and Chamomile, and a sunscreen that does so much more than sun protect, Neude’s skincare superheroes have been carefully formulated for your skin goals.

https://neudeskin.com

Holi, despite its vibrance, is a little risky for children, as it can cause skin irritation and allergies if proper protection isn’t taken. Brands like Baby Forest and Maate have come up with various range of products for kids and their skincare. Maate, means mother in Sanskrit. This brand’s toxin-free and Ayurveda-inspired products are like an ode to a mother and the earth. Need something that offers long hours of hydration and extra nourishment to your baby’s skin? Try out their Baby Body Butter which comes with saffron oil and kokum butter. Whereas, baby earth is a Experience the rooted luxury of nature, crafted formulations enriched with pure ingredients inspired by Ayurveda for the best baby products for newborns.

Pooja Parkar - Founder at Mul Secrets shares a pre-Holi skincare routine,

“Coconut oil application before Holi is a tradition but it's not for everyone. If you've got oily, acne-prone skin, it's a big no-no! At Mul Secrets, our Hydrate: Skin Hydration Mask is here to rescue your parched skin post colour play! Here’s my #HydrationWaliHoli skincare routine: Apply any non-comedogenic oil but in moderation, skip makeup to avoid skin barrier damage & after colour play, pamper your skin with our Hydrate: Skin Hydration Mask to fend off dryness & prevent moisture loss”

Mūl Secrets is a holistic wellness brand blending Ayurveda with Modern Science to offer a result oriented range of products. Recognizing skincare as a journey encompassing internal and external factors, we address the root cause & not just the symptoms. At Mul Secrets, we have Nutrition Drinks & Face Masks that are a blend of Ayurvedic Herbs & Actives. Our Hydrate: Skin Hydration Mask is a bestseller for all the right reasons! This Hydration Mask is a nourishing wonder which combines Chamomile, Saffron, Kokum and Hyaluronic Acid for intense moisturization and revitalization. Chamomile soothes, saffron brightens, kokum doesn’t clog pores and hyaluronic acid locks in the moisture, leaving your skin hydrated and soft. Get one for yourself this Holi season & tell us how it worked out for you! www.mulsecrets.com

Bindu Amrutham, Founder and CEO, Suganda Skincare shares, “We all love diving into the colorful madness of Holi. It's all about the laughter, the vibrant splashes of color, and the scrumptious treats that come along with it. But let me tell you, amidst all that fun, our skin can sometimes end up feeling a little... let's say, less than thrilled. I've finally cracked the code to keep our skin happy during Holi! So, here's the scoop. A couple of days before the festival, it's all about strengthening that skin barrier. I swear by our squalene ceramide moisturizer - it's like a protective hug for your skin, used twice daily. And oh, during this time, let's take a little break from those chemical exfoliators like AHAs, BHAs, and retinol. Give them a rest.  Also, a little tip: if you're using vitamin C, keep it to just 3 drops to avoid any irritation.”

Now, for the D-day skincare strategy: Start with a generous layer of our trusty moisturizer, follow up with our light-as-air Total Defence Sunscreen, and seal the deal with a layer of Vaseline. It might sound a bit unconventional, but trust me, it creates this magical barrier that keeps those tiny color particles from sneaking into your pores. And if you're lucky enough not to worry about acne, a bit of coconut oil can do wonders too. After the fun, cleaning up is crucial.  Post-Holi, the skin might feel a bit dry, which can lead to irritation. So, keeping it hydrated is key. Use products like a hyaluronic acid serum or a gentle moisturizer like our White Lotus Moisturiser to bring back the moisture.” She added

Give your skin a little break from any strong skin treatments for a few days to let it recover naturally. So, there you have it! By following these simple tricks, you can enjoy Holi to the fullest without worrying too much about your skin. It's all about balance and taking that extra bit of care during festive times.Let's make this Holi colorful, fun, and skin-friendly!

Suganda Skincare stands out as India's pioneering brand in scientific, multifunctional skincare, designed with sensitive skin in mind. The brand offers a diverse lineup of facial care essentials, including moisturizers, sunscreens, and its celebrated Advanced Pigmentation Serum, extending to body care with the acclaimed Lactic Body Lotion, The brand is dedicated to nurturing and enhancing skin health, a testament to its enduring commitment and innovation in the skincare realm. https://suganda.co

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