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Home > Brand Media News > PUREXA Probiotic Toothpaste Revolutionizes Oral Care in India

PUREXA Probiotic Toothpaste Revolutionizes Oral Care in India

Updated on: 26 December,2023 01:26 PM IST  |  MUMBAI
BrandMedia | brandmedia@mid-day.com

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This new approach marks a departure from traditional toothpaste formulations, as PUREXA aims to combat cavities by harnessing the power of probiotics.

PUREXA Probiotic Toothpaste Revolutionizes Oral Care in India

In a ground-breaking move, PUREXA probiotic toothpaste, a revolutionary concept in oral hygiene, was launched in India in 2020. Representing a first-of-its-kind product in the country, PUREXA has garnered attention for its innovative approach to dental care. 


Backed by a coalition of leading dentists, PUREXA introduces the concept of probiotics into toothpaste, a move aimed at promoting oral health in an entirely novel manner. The toothpaste boasts an impressive 200 million CFU (Colony Forming Units) per gram, signifying a significant concentration of beneficial bacteria designed to contribute to a healthier oral microbiome. 


This new approach marks a departure from traditional toothpaste formulations, as PUREXA aims to combat cavities by harnessing the power of probiotics. Probiotics are live microorganisms that, when administered in adequate amounts, confer a health benefit. In the case of PUREXA, the focus is on incorporating these beneficial microorganisms into daily oral care routines. Dental professionals are optimistic about the potential impact of PUREXA on oral health. 


By introducing probiotics into toothpaste, the product aims to balance the oral microbiome, fostering an environment that is less conducive to the growth of cavity-causing bacteria. PUREXA's emphasis on preventive oral care aligns with contemporary dental health trends, where proactive measures are gaining prominence over reactive treatments. 

With the backing of renowned dentists and a unique formulation, PUREXA stands as a trailblazer in the realm of oral hygiene, ushering in a new era of probiotic-powered toothpaste in India. https://purexa.in/products/probiotic-toothpaste

 

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