If you are disappointed by lipsticks that don’t suit your skin tone or want to leave a more personalised mark, here are a few brands which customise the colour
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Tinge
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A makeup artist with over 15 years of experience, Sabrina Suhail builds the Tinge range of beauty products on a foundation of cruelty-free and vegan ethos. It’s also paraben and sulphate free. Currently, their range of products includes lip balms, lipsticks, foundations and concealers. A skintone palette and colour wheel on their website helps you envision how a shade could look on you. There’s also the option of creating a customised colour: First identify your skintone (or the one closest) from the given options, pick a texture based on natural wax options, add some glitter and then choose a scent. You also get to name your creation and refill a tube once it gets over, inching towards reducing waste.
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To Buy: tingestore.com
Emcee beauty
As a professional makeup artist, Maanavi Chabbra knew the struggle of mixing the perfect lip shades to conjure a colour to compliment the spectrum of Indian skin tones. With the aim to put on shelves what she would mix on the back of her hand, Chabbra founded Emcee Beauty. Besides a variety of signature shades, the brand also offers customers the option to custom-make one. With a range of 14 pigments and ingredients such as shea butter, castor oil and Vitamin E you don’t have to worry about hydrating your lips.
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To Buy: emceebeauty.com
Enrich
Enrich Salon has opened doors for all custom made lipsticks lovers. They have a wide range of 16 colour pigments that can be mixed in up to four shades combo to further produce an infinite array of colours. You can make a completely new shade—and name it if you like since your colour is exclusively yours.
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To Buy: Enrich salon in Infinity Mall (Malad), Haiko (Powai), RCity (Ghatkopar)
Karibo
Bhakti Bhanushali and Jasmin Shah believe beauty should be distinct and diverse. So their lipstick brand stands on four pillars: customisation, clean, sustainability and guy beauty. Karibo can make you lip shades to match your undertone and preference, under the guidance of an expert from the company. You also get to choose the texture and fragrances such as rose germanium, lavender, grapefruit and juniper berry. You also get to choose whether you’d like it in the form of a retractable bullet, liquid or gloss. Shunning toxic chemicals makes their products children-friendly, and they are also cruelty free. Your perfect lipstick is just an appointment away.
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To Buy: karibo cosmetics.com