Mera Ticket Mera Imaan' was a month long contest, hosted by Mumbai Central Division inviting short videos from participants
WR felicitated winners of 'Mera Ticket Mera Imaan' competition. Pic/WR
The Western Railway (WR) on Thursday felicitated the winners of 'Mera Ticket Mera Imaan'- a campaign contest. WR’s Mumbai Division had conceptualized an idea to spark awareness of buying tickets and say no to ticketless travel through social media platforms.
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'Mera Ticket Mera Imaan' was a month long contest, hosted by Mumbai Central Division from December 25 last year to January 25, inviting short videos from participants. Out of the shortlisted videos, top three popular videos which garnered maximum likes were declared as winners. Niraj Verma, Divisional Railway Manager (DRM) felicitated the winners of this contest on Thursday, February 15.
Sumit Thakur, Chief Public Relations Officer of WR in a press release said, "People from all walks of life were encouraged to make and send short videos/reels on travelling with valid tickets and upload it on provided link. The contest recorded an overwhelming response from participants and a total of 118 videos were submitted."
He added, "After thorough examination and scrutiny of the videos, on the basis of predefined selection parameters, a total of 65 videos were filtered and uploaded on the social media account WeRMumbai on Facebook, Instagram, Koo and YouTube and the handle @drmbct on X. Based on the maximum likes received on all social media platforms, three of these videos were selected as winning entries to the contest."
"The contents have been selected through proper scrutiny and duly eliminating contents with fake likes. The widespread popularity of the contest through social media helped in achieving the true essence of conveying the important message of travel with valid tickets. Based on the predefined selection parameters, Angel Maheshwari, Bhumi Somani, Chetan Gupta and Himanshu Chawla secured the first position, Dinesh & Rohan won the second position while Harshal & Nikita won the third position for their videos. The winners were felicitated with Appreciation Certificates & cash prize", the WR press release said.
Seven other participants were felicitated for their creativeness.
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