First Indian company to let customers pay using their time
Pravin Vidhyadharan
Namas Industries is bringing forth a campaign to increase the value of time and to use it wisely. Pravin Vidhyadharan, CEO of Namas industries said, “We are not minded to set out any discount sales for this campaign, we are straining down some definite cost and letting our customers secure the benefits by using their own time.’’ Namas industries are set to launch its express delivery services in the last quarter of this year with some aggressive plans. In fact, it is reported to serve more than 300 cities in south India attempting to be the largest e-grocer in south India.
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In terms of pricing and holdings, Namas Industries is not walking on a similar direction as the existing giant players in the market. It ensures to showcase almost all the products available in the market with a great deal on customer discounts. There will be numerous ways of delivery options when ordering in 15, 30, 45, or 90 minutes timeframe in metros and leading cities. Grocery and gourmet will be the prior category in addition to categories like electronics and accessories, health and household, daily essentials, home decor, fashion, and so much more.
To bring out more quality products, Namas industries uses its own technology-driven tripartite platform. Some of the products embarked on it are Virgin Coconut Oil, Disposable or Reusable Sanitary Napkins. Virgin Coconut Oil is produced by cold-pressing the liquid from the coconut meat.it is 100% natural, unbleached. Virgin coconut oil is popular for its pleasant aroma, taste, powerful antioxidant properties. On the other side, Sanitary Napkins are to tackle the issue of menstrual waste and to improve feminine hygiene. According to a survey, approximately 432 million sanitary napkins are generated in India annually, which can potentially cover landfills spread over 24 hectares.
Pravin Vidhyadharan said, “We are very much excited to launch our products with its audacious quality and pricing, we are working on bringing a new product every month and with our tripartite platforms many retailers and manufacturers are benefitting by hedging up with all new improved exposure. Furthermore, 20 percent of our dispatch fleet will be electric and aiming to conclude 100 percent by 2025.’’ Namas industries will aid their customers by drone delivery in metros anticipating official approval for testing. In addition, with their time currency campaign, launch promotion sale is also brewing worth 50 million rupees.
According to some reports, the Indian online grocery market is estimated to reach US$ 15 billion in 2024 precipitate by rising smartphone penetration, the launch of the 5G Network, driven by high consumer demand post-lockdown. Technology-enabled innovations like digital payments, analytics-driven customer engagement, and digital advertisement will likely support the growth in the sector.
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