The popular microblogging site has helped Dell rake in over $3 million and this could show one way in which the company could get a revenue model in place
The popular microblogging site has helped Dell rake in over $3 million and this could show one way in which the company could get a revenue model in place
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This is one of the things that have been affecting the likes of Twitter and Facebook for some time now. Ok, say analysts, you are popular, but show me the money, buddy. And while making money is not very easy when you are pushing a new concept, Twitter seems to have at least seen a glimmer of light.Thanks, Dell
According to a Reuters report, Dell, which has posted to Twitter about two years and tracks the sales with proprietary software, made more than $1 million in the past 6 months. And before you write home, remember this $1 million in six months is nothing to a company that, according to Fortune, has revenues of $61,101 million.
However, while Twitter's contribution to Dell itself is miniscule, this could in some ways indicate some possible revenue stream for Twitter. What if Twitter could get Dell or other companies to share some of the revenues that it gained from them?
Great idea?
Of course, if we were to yell 'hooray' and say that Twitter has finally found a way of making money, then we could be mistaken. After all, this is merely an idea, and proper implementation could make the difference between success and failure for Twitter.
For Twitter to succeed, many more like Dell should be able to make money from Twitter accounts, but not everybody may be able to do this. For instance, one reason why Dell could possibly make money was probably because it is listed #75 in the top 100 with 547,310 users according to www.twittercounter.com.
Tough question
One question that we could ask is this if Dell, which is #75, took six whole months to make $1 million from Twitter, what can we say of somebody who is way below in the list? Will they take a year to make a million? Or, worse still, will they never get there?
It is hard to answer such questions using just Dell as an example. However, we can be sure that Twitter, which is looking out for way of making money, will latch upon this idea and try to milk it for all that it is worth.
QUICK TAKE
>>Dell is making money by using Twitter
>>This could be a revenue model for the microblogging site
>>But more effort needs to be put in before this can be called a real success
The top ten on Twitter
#u00a0Useru00a0Followers
1u00a0aplusku00a01,935,052
2u00a0TheEllenShowu00a01,658,992
3u00a0cnnbrku00a01,596,529
4u00a0britneyspearsu00a01,593,459
5u00a0BarackObamau00a01,246,806
6u00a0twitteru00a01,242,649
7u00a0Oprahu00a01,198,788
8u00a0johncmayeru00a01,131,082
9u00a0RyanSeacrestu00a01,111,632
10u00a0THE_REAL_SHAQu00a01,084,019
Source: twittercounter.com
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