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World Cocktail Day: Decoding India’s growing obsession with clarified cocktails

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Updated on: 13 May,2023 01:58 PM IST  |  Mumbai
Maitrai Agarwal | maitrai.agarwal@mid-day.com

Reputed mixologists and industry experts help us chart the growing popularity of clarified cocktails, what makes them tick, and share a DIY recipe for you to try

World Cocktail Day: Decoding India’s growing obsession with clarified cocktails

Clarified cocktails continue to grow in popularity across bars in India. Photo Courtesy: Cobbler and Crew

The drinking culture in India continues to evolve with trends such as zero ABV (alcohol by volume), sipping tequila, and the rise of gin dominating the alco-beverage industry. With exposure, and a renewed spirit to experiment post-pandemic, patrons are keen on trying out craft cocktails enabling modern bars across India to not just import global trends, but also innovate.

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