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Home > Buzz > Veenaa Developers Rescue 7 Year Abandoned Luxury Empire Township Phase 1 Turning 150 Families Dreams into Reality

Veenaa Developers Rescue 7-Year-Abandoned Luxury Empire Township Phase 1, Turning 150 Families' Dreams into Reality

Updated on: 03 August,2024 06:56 PM IST  |  Mumbai
Buzz | sumit.zarchobe@mid-day.com

The Association of Allottees and Veenaa Developers Pvt Ltd are working hand in hand to bring the long-awaited Luxury Empire Township Phase 1 to fruition.

Veenaa Developers Rescue 7-Year-Abandoned Luxury Empire Township Phase 1, Turning 150 Families' Dreams into Reality

MD Kaushall Prakash with Association of Allottees and Customers at Luxury Empire Township Phase 1

Luxury Empire Township Phase 1 (formerly known as Colours Discovery) in Boisar East, Palghar, Maharashtra has revived the dreams of 150 families through the successful completion of the project. This significant achievement highlights the commitment and expertise of Veenaa Developers Pvt Ltd (VDPL). Launched in 2011, this project faced some initial setbacks. However, VDPL’s intervention in 2013 initiated a positive change.


In 2013, VDPL took on the sole selling and marketing rights and the civil construction contract for 22 buildings, and re-launched the project during the Guddi Padwa festival. An extensive marketing campaign across Mumbai, featuring advertisements in leading newspapers, billboards, and railway stations quickly attracted numerous homebuyers from Mumbai and its suburbs. Within a span of six to eight months, more than 150 units were sold, reinvigorating investment interest in Boisar, which was then a booming area. This was made possible by a team of 15 dedicated marketing experts and also around 150 construction workers.


Between 2015 and 2019, the project had suffered temporary setbacks. VDPL, however, managed to steer through the challenges with determination, ensuring that support was extended to all involved agencies as well as clients. The efforts on their part set up a strong base for the project’s success in future. In 2019, the company's commitment to the project led to decisive discussions with stakeholders, finally resulting in a renewed pledge to complete the development. This determination to deliver on their promises signifies VDPL’s firm loyalty to both its clients and the undertaking. There were further delays following the onset of Covid-19 in 2020. By 2023, despite the prolonged wait, an association was formed for Phase 1 customers and regulatory authorities to have a clearer communication route.

VDPL took efforts and made The Association of Allottees Luxury Empire Township Phase 1, which was made to safe guard all purchasers rights and get all united under one umbrella.

The Association of Allottees committee members tirelessly support and guide purchasers of the long-abandoned Luxury Empire Township Phase 1. Their efforts ensure transparency, provide crucial information, and offer assistance throughout the process.

A significant milestone was achieved when, on February 12th 2024, VDPL officially took over the project and executed a conveyance deed for the land. It began anew, creating anticipation and hope among 150 families. On April 6th, the project reached its second major milestone when the New Developer took peaceful possession of the land along with purchasers’ family & association committee members. On this pivotal day, Veenaa Developers also installed a new board on the site, symbolizing a fresh start and marking the collective achievement with all purchasers present.

To further celebrate this progress, a Pooja ceremony was organized by VDPL on May 19th, uniting all purchasers in a heartfelt celebration. This ceremony not only marked a new beginning but also underscored the developer’s unwavering commitment to enhancing the project and fulfilling the long-awaited hopes of the families. Through every step, Veenaa Developers has remained dedicated to ensuring the best possible outcome for both the project and the families who have waited so long.

About the association:
The Association of Allottees and Veenaa Developers Pvt Ltd are working hand in hand to bring the long-awaited Luxury Empire Township Phase 1 to fruition. With over two-thirds of consent secured and the overwhelming support of the majority, this collaborative effort reflects a deep trust and shared vision. The association's dedication and the developer's commitment have combined to create a strong foundation for success, turning the hopes of 150 families into a tangible reality. Together, they are not just completing a project but fulfilling a promise and restoring faith for those who have waited over seven years.

About Managing Director:
A special mention goes to Kaushall Prakash, the young and dynamic Managing Director of Veenaa Developers Pvt Ltd, has played a pivotal role in turning the dream of 150 families into reality after a decade of challenges. Over the past ten years, the Luxury Empire Township Phase 1 project faced numerous obstacles, leaving families in a state of prolonged uncertainty. However, through relentless effort, innovative solutions, and unwavering commitment, Kaushall Prakash has navigated these difficulties with remarkable resilience. Thanks to his strategic foresight and the steadfast support and blessings of all the purchasers, Kaushall Prakash’s dedication has led to the revival of the abandoned project.

Current Status:
Currently, the new developer has secured all necessary permissions from various authorities and is awaiting final recognition from MahaRERA, which will formally designate Veenaa Developers Pvt Ltd as the new promoter for the project. Once this approval is granted, construction work will commence in full force, with the aim to complete the project within 12 to 15 months. This final step will bring the long-awaited homes to the families who have patiently awaited this new chapter.

After 11 years of persistence, it is finally possible for 150 families to receive their homes. VDPL's dedication and expertise have turned a challenging situation into a story of success and hope, underscoring the power of commitment and community. This journey stands as a testament to the positive impact that a dedicated developer can have on the lives of countless families.

To explore VDPL’s projects, please visit: http://www.veenaagroup.com/

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