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A Fashion Revolution on Indian Sands: CMGE Beach Club's Make-in-India Journey

Updated on: 22 September,2023 05:14 PM IST  |  Mumbai
BrandMedia | brandmedia@mid-day.com

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Amidst the sun-kissed beaches and balmy shores of India, a fashion revolution is brewing, and CMGE Beach Club is leading the charge

A Fashion Revolution on Indian Sands: CMGE Beach Club's Make-in-India Journey

CMGE Beach Club

Amidst the sun-kissed beaches and balmy shores of India, a fashion revolution is brewing, and CMGE Beach Club is leading the charge. In a world where foreign imports dominate the beachwear scene, CMGE Beach Club is on a mission to provide Indian audiences with new and exciting apparel, all while championing the spirit of Make in India. As the first brand to manufacture color-changing and water-reactive clothing in the country, they are redefining the vacation wear landscape and offering a diverse range of beach fashion that resonates with the soul of India. 


 


When it comes to beach fashion, CMGE Beach Club believes in breaking free from the confines of foreign imports. Their commitment to the Make in India movement is unwavering, and it reflects in every thread and print of their vacation wear collection. With a keen eye on local craftsmanship, CMGE Beach Club has embraced the ethos of innovation and ethical practices. By producing their apparel right here in India, they minimize the carbon footprint associated with long-distance shipping, paving the way for a greener and more sustainable future.


 

In a beautiful ode to the various body types and shapes of Indian customers, CMGE Beach Club has introduced a remarkable line of vacation wear that caters to every unique silhouette. Embracing the beauty of Indian women in all their forms, this collection showcases designs that exude confidence, elegance, and comfort. From chic crop tops that flatter every frame to graceful sarong dresses that accentuate natural curves, CMGE Beach Club empowers every modern Indian woman to embrace her individuality with pride. The men’s collection is also curated after extensive market research.

 

At the heart of CMGE Beach Club's Make in India journey lies their technical textile marvels—the color-changing and water-reactive products. Imagine a pair of shorts that reveals an exciting print with every dip in the ocean or a t-shirt that bursts into vibrant hues under the warm sun. These innovations are not just a testament to their creativity but also a testament to their dedication to pushing the boundaries of fashion on Indian sands.

 

With CMGE Beach Club, fashion enthusiasts can now embrace a diverse and unique beachwear experience that celebrates individuality without compromising on style or comfort. Dive into the world of color-changing wonders and water-reactive magic, all lovingly crafted in our homeland.

 

So, the next time you hit the beach or lounge by the poolside, make a bold statement with CMGE Beach Club's homegrown apparel. Join the fashion revolution that celebrates Indian craftsmanship and creativity. Experience the joy of sporting vacation wear that is not only exclusive and exciting but also proudly "Made in India." Step into a world where beach fashion is as diverse and enchanting as our incredible nation. Embrace the Make in India journey with CMGE Beach Club and make your vacation wardrobe a celebration of your vibrant individuality. 

 

Let's be a part of the fashion revolution on Indian sands and experience the magic of Make in India vacation wear. The journey begins here, where fashion meets pride and beachwear embraces its true Indian essence. Are you ready to make your fashion statement with CMGE Beach Club?

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