Hello Kitty, Japan's moon-faced global icon of cute, will soon appear in a Hollywood film for the first time in her 45-year-old history, her creator said
Hello Kitty
An English language film centring on the Hello Kitty toy is in the works for the first time in her 45-year history. New Line Cinema, Sanrio and FlynnPictureCo are teaming up to develop the project, reported variety.com. New Line said the partnership marks the only time Sanrio, the Japanese company behind the toy, has granted film rights to the silent Hello Kitty and friends, including the cracked egg character Gudetama, the rabbit character My Melody, and Little Twin Stars, to a major film studio, reports variety.com.
ADVERTISEMENT
The announcement on Tuesday did not indicate whether the "Hello Kitty" feature film will be animated, live-action or a hybrid. New Line said it had spent nearly five years pursuing the movie rights.
Hello Kitty was initially designed in 1974 and introduced on a coin purse a year later. She can be found in 130 countries on more than 50,000 different branded products each year. The character has never talked.
"I am extremely pleased that Hello Kitty and other popular Sanrio characters will be making their Hollywood debut," said Sanrio founder, President and CEO Shintaro Tsuji.
"Hello Kitty has long been a symbol of friendship and we hope this film will only serve to grow that circle of friendship around the world."
Catch up on all the latest entertainment news and gossip here. Also download the new mid-day Android and iOS apps to get latest updates
This story has been sourced from a third party syndicated feed, agencies. Mid-day accepts no responsibility or liability for its dependability, trustworthiness, reliability and data of the text. Mid-day management/mid-day.com reserves the sole right to alter, delete or remove (without notice) the content in its absolute discretion for any reason whatsoever
Subscribe today by clicking the link and stay updated with the latest news!" Click here!
