The album launch for `Bhool Bhulaiyaa 3` in Mumbai was a star-studded affair, featuring Kartik Aaryan, Vidya Balan, and Triptii Dimri alongside the film`s musical team. The actors excitedly praised the album and shared their favourite tracks from the film. Highlighting the fun atmosphere, singer Sachet Tandon playfully coaxed Kartik into performing a song from the film. Adding to the excitement, renowned singers Sonu Nigam and Shreyas Ghosal dropped hints about a fresh version of the beloved track "Ami Je Tomar" from the franchise, leaving fans eagerly anticipating its release.