Lorenzo Green
When most people think about business, the first thing that comes to mind is profits and making money. While it's certainly important for businesses to be profitable, it's not the only thing that matters. In fact, businesses that put community before profit often find greater success in the long run.
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By definition, a community is "a social unit of any size that shares common values, interests, and/or activities." In other words, it's a group of people who come together because they have something in common– may it be a shared interest in a hobby or similar values and beliefs. When businesses ignore the importance of building communities, they're essentially turning their backs on a powerful tool for success. The richness of human experience is often found in communities. As we know, communities have the power to grow, inspire and transform lives for the better.
When it comes to building communities, Lorenzo Green is a master. He has built a thriving career on this concept, having co-founded 7-multi-million businesses and hosted some of the largest marketing conferences in the world. "Nearly every business I’ve built has had a community element to them," says Green. As an entrepreneur, he's found that creating and nurturing a sense of community among customers and clients is essential for success.
From a young age, it was clear that Lorenzo was bound for success. At 16, he was already working on freelance graphic design jobs online. His interest in Adsense
websites at the age of 17 led him to Google adwords and SEO. Eventually, he started building forums for music and gaming fans which got him earning a 5-figure salary. His love for the digital industry grew stronger as he realized that it can provide him boundless possibilities.
At 20 year old, the discovery of his partner's fraudulent activity forced him to reassess the goals he had set for himself. He was determined to get back everything he had lost, so rather than letting this adversity get in the way of his goals, it became the fuel that pushed him forward with renewed vigor.
These days, Lorenzo is hosting some of the largest digital marketing conferences in the world. He’s a prime example of how online communities can be leveraged to build an audience and create a successful business. He has tapped into the power of the internet to bring people together, learn from each other, and grow his digital marketing skills. If you're looking for ways to build your own community, Lorenzo is someone you should definitely follow.
Learn more about Lorenzo Green on his Facebook page. Also, join MRKTRS his online
community of entrepreneurs and digital marketing on Facebook.
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