According to statistics released by WhatsApp, more than 5 million companies are constantly connecting with clients on WhatsApp, with up to 80% having the intention to help businesses grow.
Traditional social networks are gradually fading, giving way to messaging services like WhatsApp that have taken over and have become the 'life app'. WhatsApp is becoming a vital tool for today's commerce and customer service as it makes building connections easier. Thus, businesses and marketers now have new opportunities. Understanding all this, multiple companies have put forth WhatsApp business API tools. Among those companies emerging in the industry is Crunchy Media Pvt Ltd's product, Chati.Chat.
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What is Chati.Chat?
Customers seek comfort, so if they get the privilege to reach out to the brands on platforms they are familiar with, like WhatsApp, that acts in favour of the brand. Understanding the need of the hour, Odisha-based Crunchy Media Pvt Ltd launched its API tool Chati.Chat for businesses. The primary intent of introducing Chati.Chat to the world was to allow the Omni channel-based platform to help small and large businesses reach their customers quickly. By using a single WhatsApp number, Chati.Chat provides customer service, marketing, and sales staff to interact with customers. Additionally, it helps easily personalise messages for customer interactions on a large scale. With the application, one may systematically send customised messages to their desired audiences too very quickly. In the end, the WhatsApp API tool is purely focused on helping businesses swiftly reap the benefits of new features for the platform while also creating customised experiences on WhatsApp.
The story behind the inception
Crunchy Media was incepted by Jitendra Kumar Samal and Satya Prakash Swain, and since then, the company has been bringing evolution to the digital world. From SMS to social media marketing services, they have been providing it all. The founders of the company have had almost 20 years of experience in the industry; therefore, they have encompassed their every service with the best technology. They launched Chati.Chat in August 2022 to help enhance the global messaging experience and provide the most satisfactory services.
However, all the glitter was not always gold. At the very beginning of their business, one of the co-founders fell ill and had to undergo many treatments to deal with the sickness. Even though there was a helter-skelter bombardment of problems, they still did not give up. They juggled between going to hospitals and managing their businesses by understanding the market simultaneously. Ultimately, all their struggles were worth it, and their customer base appreciated their efforts. That is one of the prominent reasons their customers have been with them since they started.
In all these years, team Chati.Chat has learned a lot about the telecom and digital marketing industry. Thus they now aim to provide nothing less than the best customer experience and help them in terms of revenue growth through the WhatsApp API. In the near future, they aim to improve their services and plan to explore various other platforms and tools. In addition, they desire to expand their horizons in other countries in the next five years, and this dream of them has already got a kickstart as they have registered themselves in the USA.
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