Varun Maheshwari, Co-founder at Aranayam, discusses the project and throws light on the real estate sector in Goa.
ADVERTISEMENT
Ever thought of having a vacation home in Goa? In the aftermath of the pandemic, the concept of the vacation homes has gained popularity not only overseas but in India as well. The market was sized at USD 1.4 billion in 2021 and is expected to grow at a compounded annual growth rate (CAGR) of 23.63% in the next four years and cross USD 4 billion by 2026. Vacation homes are a dream come true for so many people and Aranayam is offering limited-edition luxurious and sustainable residences in Goa.
1) Can you tell us about the vision and mission of Aranayam?
Aranayam's vision is to create a world where luxury living and environmental sustainability coexist harmoniously. The brand aspires to offer eco-friendly and luxurious spaces that not only enhance the quality of life for its residents but also prioritize the preservation of nature and ecosystems. Aranayam's mission is to lead by example, redefining luxury through sustainable architecture, ethical sourcing, and community engagement. The brand aims to inspire a global movement towards responsible living and collaborative efforts to protect and rejuvenate our planet, all while providing an exceptional and conscientious lifestyle for its residents.
2) Your views on the real estate sector of Goa?
Goa’s picturesque landscapes offer an exquisite canvas for innovative projects like ours that can seamlessly blend modern design with traditional charm. To us Goa has provided a blank canvas to infuse creativity, follow our passion and pursue our agenda of sustainability and eco-conscious developments. Whether it's crafting luxurious villas & condominiums or eco-friendly communities, Goa's allure as a global destination ensures a diverse and discerning clientele. Goa's real estate potential offers a promising avenue for smart investments with enduring value for not only developers but also end customers.
3) What challenges have you faced in promoting sustainable living through the villa development projects and how have you overcome them?
When we set out to incorporate sustainability in our development, we realized that local contractors and vendors had limited understanding on the subject. So our team diligently scouted for vendors from various parts of the country who specialized in the materials and finished which were required. We hired Delhi based consultants to help us in this journey of sustainability and to adhere to the norms of GRIHA. We hired a large PMC to oversee the process and sensitize all stakeholders to use only approved sustainable building materials. It was a surprise for the vendors to see the investments we were doing in a 10 villa project whereas they had only seen very large developments like hotels investing in equipment and techniques
There were delays, cost over runs as the whole process was new to the local construction agencies and our strict due diligence ensured every milestone was checked and vetted by experts. But at the end of the day, we are extremely proud of what we have been able to achieve and prove to the naysayers that conscious luxury can be built in boutique projects too.
4) In what ways do you collaborate with local communities and organisations to foster sustainable development and create a positive impact?
In our pursuit of sustainable development and creating a positive impact, we at Aranayam place great emphasis on collaboration with local communities and organizations. We actively engage with the local communities to promote environmental awareness, support local businesses, and offer employment opportunities. Our partnerships with local organizations involve active participation in conservation initiatives, waste management, reforestation projects along with the adoption of sustainable construction practices. By working closely with these local stakeholders, we not only enhance the well-being of the community but also ensure that our projects leave a meaningful and lasting, positive imprint on the environment and the people who call Goa their home. Our commitment to sustainable development goes hand-in-hand with our dedication to uplifting the community and safeguarding the natural beauty of the region.
5) Your future plans? Do you plan to take Aranayam to the metros as well?
Aranayam is conjuring fantasies into realities and the best place to do that is in idyllic locations where creativity can get its full expression. We specialize in Vacation Homes and see ourselves being devoted to developing in leisure destinations only.
Subscribe today by clicking the link and stay updated with the latest news!" Click here!
