The more we look around ourselves, the more we would find talented individuals around us, who are making it big in their respective fields or areas of interest.
One such industry that has been increasingly getting more and more popular is the digital world on Instagram and with this, it has also given rise to many young digital influencers who are disrupting the digital scene for the better. Amongst these is a passionate blogger, content creator and fashion and lifestyle influencer - Aastha Mehta. She is driven by creating innovative content and posts that make a positive difference in the lives of all her followers and audiences; this is one of the reasons why Aastha today enjoys being a well known content creator as a young influencer across Instagram.
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In her own words, she always had a keen interest in capturing her looks, moments, memories, travel and life in general which helped her create a platform for blogging and her creative writing skills and talents took her on her own sweet journey to success as a trendsetter in the online world. Today, Aastha is a sought-after fashion, lifestyle, beauty and travel influencer and creator who has taken over Instagram with her own style and vibe and has inspired many others as well who aspire to be like her.
The glamour world never attracted her and since she loved to create new content and had an inclination towards fashion, Aastha decided to take the plunge in fashion blogging and since then this talented blogger and influencer has never looked back. She has studied Advertising and Social Media Marketing and did her majors in Fashion Advertising so that she could gain overall knowledge about the subject apart from her love for fashion. She graduated in the same from the University Of Arts London - UAL in the year 2015. Originally from Mumbai and graduated from London, Aastha has also worked with the Times Network and grew to be one of their best content writers, where readers loved her articles, making it even trend many times.
Just like all success stories of today were not created overnight, Aastha too had her share of ups and downs in life before making it as the influencer she is today. She took the time to convince herself, she took time to get the confidence, learn the business, get the experience and yet get self- assurance that she could take this up as her career. She was very hesitant, low on confidence and indecisive at first. While her family and friends stood up as pillars, they taught her how to look beyond her disabilities and motivated her when she thought she couldn’t do it.
Aastha has always had the fascination of creating content that could catch the eyeballs of many; hence, she began learning about using precise keywords, targeting social media audiences with the most innovative and trending content, photography, shooting vlogs and many other things. She has worked and blogged about many International and world renowned brands like Daniel Wellington, Lakme, Nykaa, Marriott Suites, Timberland, Mark Hill Hair, Wella Professionals etc.
Currently, she is also raising covid relief funds for the NGO- Shrimad Rajchandra Love and Care (SRLC) through her blog page to send out immediate aid to critical care covid patients. She has started a digital campaign on her blog known as the ‘Belleâme Buzz’, wherein she gives a digital shoutout and makes a buzz about a brand, company, page etc to boost their business online and on that note collects donations in return. Such a brilliant idea to digitally push someone’s business in these tough trying times and in return collecting a donation fee to accumulate funds for the Shrimad Rajchandra Hospital Covid Care Center in rural areas of Gujarat, Dharampur. It’s an absolute win-win situation. She has fundraised lakhs of Rupees that sponsors hospital beds and oxygen cylinders to critical covid patients through this campaign. She is creating a movement and is truly a blog with a heart.
Aastha is living her dream life and each passing day is still striving to be the best version of herself. She has recently given birth to a beautiful baby boy and is a doting young mommy inspiring all the other mommies out there. She highlights current fashion trends, styles and styling inspiration content to reviewing luxury products, beauty recommendations, make up videos, skincare and haircare hacks, lifestyle enthusiast and is a travel junkie at heart. Aastha also voiced out her awe-inspiring opinions and beliefs through her blog which brings out her strong powerful influential self through every post! Her followers adore her infectious, gleeful and miraculous vibe which she spills on her page. We won't be surprised if this Fashion Diva, Globe Trotter and Boss Lady takes the social media and influencing game by storm with her burning passion for content creation and an incredible eye for fabulous aesthetics and Fashion. She’s here to inspire more than influence. We can safely say…She’s here to stay! Truly, a Boss Lady building her own empire.
Follow her on Instagram, @thebelleame.co to know more
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