Run Adam Sports ropes in Viswanathan Anand as brand ambassador

Viswanathan Anand

Run Adam, an analytics-based sporting platform, has roped in five-time world chess champion Viswanathan Anand as part of its sports experts board and also as brand ambassador. Anand has been signed up as as a part of the Run Adam Sports Experts Board and also as advisor, said a press note here.

Ace cricketer Mahendra Singh Dhoni is already a part of the expert board and a mentor with Run Adam. Anand expressed happiness at being signed up by Run Adam and said he hoped to mentor chess aspirants through the app. 'My association with Run Adam will be an important milestone in chess coaching approach. The app enables me to mentor chess aspirants who find coaching access difficult. The struggle of many budding hopefuls will be fulfilled by Run Adam through such an initiative," he said.

"Here I will be teaching Run Adam subscribers what I know about the game and will also share my personal experiences. I hope to be able to combine my passion for chess with the reach of Run Adam platform to help budding talent achieve international success," he further said. Run Adam CEO and managing director K Yeragaselvan said it was a privilege to have Anand on board as mentor and hoped it would give chess players an opportunity to learn and grow their game and attitude.

'Run Adam is already privileged to have Dhoni as our mentor and ambassador. With Vishwanathan Anand now joining our Sports Experts Board, it will give chess players a chance to learn and grow their game as well as their attitude," he said. The Run Adam Masterclasses will be conducted by Anand on the Run Adam app from May 5 every fortnight. Anand's one hour sessions will have 30 minutes focused on teaching the game, 15 minutes on his personal experiences and 15 minutes on his life lessons, the release said.

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