Virat Kohli to share exclusive personal content with MrOwl

Virat Kohli

MrOwl announces a partnership with cricket star Virat Kohli, the captain for the India national cricket team. MrOwl is a Community Interest Engine¿ that brings together the best of social, search, and digital organization all in one app. The MrOwl apps and website allow people to collaborate on topics, find inspiring ideas, share knowledge with the community, & explore their interests.

Kohli is considered one of the best batsmen in the world and holds many records within cricket including most centuries by a captain in a calendar year and first cricketer to score three centuries within his first three innings as Test captain.

"We are thrilled that Virat has chosen MrOwl as the home for his personal tips, interests and information," said Arvind Raichur, CEO and Co-Founder of MrOwl. "As people continue to use MrOwl to organize, search and share their digital information, it speaks volumes to have someone as highly regarded as Virat utilizing MrOwl and sharing his personal interests with the world."

Kohli joins forces with MrOwl for a partnership where he will share exclusive content including personal tidbits and favorites through MrOwl "branches." He'll share his MrOwl branches on social media as well. There will also be MrOwl contests where Kohli will ask fans to create MrOwl branches about their interests with memorabilia, and gift cards as the prizes.

"I'm always looking for new ways to connect with fans and MrOwl provides a unique way to connect, share info and see what others are following," said Kohli. "In cricket it's about the team, which is why MrOwl was a natural fit for me, because MrOwl is about the community. People add knowledge for everyone's benefit and there's great inspiration to be found there."

MrOwl allows people to create internet topic playlist that can be shared with the community. The platform allows true personalization and organization whether it be for personal interests or work. As part of the branches, people can include subtopics, links, photos, documents and more. From there, branches can be as private or public, personal or collaborative, as desired.

"Our new partnership with MrOwl is something we are extremely happy and excited about," said Jogesh Lulla, COO at Cornerstone Sports and Entertainment. "For the first time, Virat's fans will be able get a unique and front row view to things that interest him all in one place. It allows him to share this with them in a new and efficient way. This is one more way for his fans to get a little closer to him."

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