US cellphone firms tell customers to go easy on Obama's big day

20 January,2009 10:08 AM IST |   |  Agencies

The cellphone industry has a plea for the throngs descending on the nation's capital for the presidential inauguration: go easy on the mobile communications.


The cellphone industry has a plea for the throngs descending on the nation's capital for the presidential inauguration: go easy on the mobile communications.

The largest cellphone carriers, fearful that a communicative citizenry will overwhelm their networks, have taken the unusual step of asking people to limit their phone calls and to delay sending photos. The carriers are also spending millions of dollars to temporarily and substantially upgrade their networks in Washington.

Dropped calls, lost photos or delayed text messages are always a risk during spikes from sporting events and concerts. People often feel compelled to share these events with others, and that takes bandwidth.

Cellphone cameras are taking better pictures all the time, and sending those high-resolution images quickly floods the airwaves. The Obama crowd which could exceed two million is expected to be mostly young, just the group accustomed to staying in touch by uploading photos, blog posts and tweets on Twitter.

Many news organizations, including The New York Times, are asking people to send photos of inaugural events via e-mail.
For those coming to pay homage to the BlackBerry-toting president, the inauguration has the potential to be a wireless Woodstock. If, that is, the networks can handle it.

"If some of these estimates come true, people should anticipate delays with regards to sending text messages or making phone calls or getting onto the Internet," said Joe Farren, spokesman for the Cellular
Telecommunications and Internet Association, an industry trade group. It has asked people to send texts rather than make phone calls (text uses less bandwidth than speech) and to send photos only after the event.

"We can only bend the laws of physics so much," Farren said.

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