Dress to impress

The Biebers’ outfits were deemed too casual for a meeting with a head of state. Pics/Instagram

Pop star Justin Bieber is no stranger to controversy. So, when he decided to pair his pinstripe suit with bright blue sneakers to meet French President Emmanuel Macron, it predictably raised several comments about whether his attire was appropriate for meeting a head of state. Similarly, while his wife Hailey's bodycon outfit with strategic cut-outs was flattering, it stood in stark contrast with first lady Brigitte's more conservative all-white ensemble. "Your clothes, right down to the colours and accessories you choose, carry visual messages and can influence others' perception of you. This becomes especially important when you're at an event where you're hoping to make a good impression," explains image consultant and personal branding expert Mihika Bahnot. She, and other experts, recommend paying attention to a few basics.

Add a pop of colour to a basic suit

Less is more

When it comes to bright or overpowering colours and prints, silhouettes that are too form-fitting or revealing, or statement accessories, it's important to practice restraint so that your outfit does not wear you, says Bahnot. "For men, neutral colours such as beige, navy blue, light grey, white, cream, ivory and pastel shades work well. Opt for full-length trousers (not ankle-length) for formal dos and match your socks to your trousers to appear taller and leaner," she says. For women, she recommends sturdier materials instead of light-weight fabrics as these can add an air of authority and hence boost your confidence.

Mihika Bahnot and Riaan George

Don't forsake comfort

Even the trendiest outfit will not be memorable if you are constantly fidgeting, says grooming expert Riaan George. "Remember that pieces worn by celebrities may not be as practical in real life," he cautions. A good rule of the thumb is to wear a new outfit for at least an hour at home and become comfortable with it before you step out. You can also take a few pictures to see if the material responds well to camera flashes if you will be photographed, suggests Bahnot.

Reinvent classics

While George is a firm believer in wearing sharp suits, he also points out that classic doesn't necessarily mean boring: "There are many ways in which you can personalise a classic suit - quirky cufflinks, an unusual watch, a bright tie or pocket square, or funky socks that peek out from under your black suit can help you to stand out."