Reetika Gupta, a mom influencer creates strides across all social media platforms

Reetika Gupta

In the digital era where everyone is seen preoccupied with the booming social media platforms, many moms have come forward and leveraged their skills and expertise to become the next internet sensation. Reetika Gupta is one such astonishing influencer who is ruling the hearts and minds of people with her remarkable content and motivational and positive thought structure. The journey of social media influencers is not as easy as it appears to be. Being an influencer requires sheer dedication and utmost devotion that takes you to the path of glamour and success. By producing content that touches the soul and uplifts the people's mood, Reetika Gupta is imprinting her footmarks in the realm of influencers.

Talking candidly, Reetika answers a few questions posed to her about her journey and the growth she has seen.

Tell us about your journey from a mom to an influencer?

Well, I have never planned to become an influencer and was happy with my role as a loving and caring mother. Becoming an influencer is something that happened accidentally. Just like other people, I used to enjoy surfing social media and used to simply post pictures of my son with thought-provoking captions and motivating content to bring a smile to people's faces and by the grace of almighty, people started loving it. This was what gave me the confidence to go out and be an influencer and motivate people to bring out the best in themselves, to be cheerful in both good and bad times.

How tough is the job of an influencer?

Just like the role of a mom, the job of an influencer is never an easy task. Being a social media influencer, you need to keep updated with the ongoing trends and learn the art of interacting with people to make them feel connected with you. There is constant pressure on you to keep producing content that sends out the right message to the people, that inspire and motivate people. Also, there are a lot of influencers on social media, so to stand out from the crowd, you always need to create unique and insightful content.

What's your secret mantra?

There's nothing called a ‘Secret Mantra'. You just need to have faith in yourself and keep working hard. I believe the day you start feeling that you have achieved success, is the day you stop evolving and learning. I am of the firm belief that if one is talented then nothing could stop them from achieving their dreams and establishing a name in the industry. If we talk about becoming a successful social media influencer, then you need to keep updated with the ongoing trends and learn the art of producing content that generates an instant connection with the audience.

What's the one quote that you believe in and that inspires you to bring out the best in you?

The quote that overwhelms me and inspires me to do better is ‘Being a mother is learning about strengths you didn't know you had'. I, with my depth of heart, believe in this quote and it is because of this that I have been successful in making a career for myself alongside playing my role as a mother. It is because of my belief, hard work, and skills that I had the opportunity to collaborate with many big brands like FirstCry, Dyson, Dabur, Hamleys, Ferrero Rocher, and Nickelodeon which makes her journey laudable.

After creating a strong foothold in the social media world, Reetika Gupta moves forward towards launching a group named ‘momstreasuree' that centers the attention on providing support and motivation to moms with rewarding sessions and meetups in connection with the national and international brands. Reetika Gupta's success journey has been made appreciable because of the supporting family that nurtures her growth and lets her fly without any boundations. Stepping into the shoes of many personalities at the same time, Reetika Gupta is making an impact in the lives of people with her engaging and influencing content.