24 November,2021 01:30 PM IST | Mumbai | BrandMedia
Anuja Sachdeva
The nail industry in India is expanding at a rapid pace. The Indian beauty and cosmetic business, which is projected to be worth fifty billion-plus, has grown significantly to include the nail category. The business is looking up, thanks to a rise in the number of nail bars and the variety of nail enhancements services offered.
Nail grooming techniques have always added to the attractiveness of one's individuality, and salons in India have recognized this, adding a three-dimensional touch to nail grooming. While nail art used to be limited to cutting and decorating nails, nail care, nail color and art, piercing, and artificial nails, the rising popularity of 3D, 4D, and 5D nail art has caused a shift in the business in recent years.
Starting your own nail company is an excellent opportunity to control your working hours and make your own money. Establishing a manicure company, whether as a freelancer or as a full-service nail salon, may be difficult - there are many aspects to consider before you can begin making your clients look and feel beautiful.
As we get a better understanding of the beauty and grooming business, Anuja Sachdev emerges as a significant figure. She explains how working as a self-employed Nail Master is a fun, sociable, creative, and achievable option for busy parents and those who want to be their own boss.
Further research found the technician's technique of providing a variety of services to clients. Manicures and pedicures, hand and foot massage, nail repair, putting nail enhancements such as gel and acrylics, and creative nail arts such as polish design and nail jewelry are among the services offered.
Over time, we learn that most of these firms are operated by the spouses of wealthy friends who have a lot of money but lack sufficient skills. As a result, they must rely entirely on the technicians.
The majority of nail technicians in India are taught incorrect methods and no cleanliness standard is followed. Their finishing is sloppy; they over-file the natural nails, causing damage to the clients' nails. That is why many 'fear' getting their nails done because they believe it may harm their nails. This way of thinking is hazardous to the business.
Anuja tells it all to us. The nails are damaged not by the product, but by an inexperienced technician. Perhaps the most essential thing is to EDUCATE these folks on the proper procedures.
Here we see La Bella Nail Studio and Academy, how they do diverse manicure arts ranging from 'never before seen in India' Hyper-Realistic Gel Paintings (all hand-created), 5D Acrylic floristry & animals, to Russian Gothic nail forms.
Not only does Anuja give services, but she is also a globally recognized Nail Master and Educator who received her training in Russia and Hungary (under World Champions) and provides appropriate training and certification to any ladies who want to enter into the industry.
Even when training, the studio sticks to the usage of high-quality imported nail materials such as poly gel, dipping powders, gel paints, and much more that never fail to improve the attractiveness of females with exquisite nail art, the proper technique, and processes that will make these women devoted customers
In her session, she not only speaks about the correct methods, but she also shows them through a detailed comparison of the good and bad ways. This manner, those who complain about damages and side effects will have a better understanding of what affects and hurts the hands and nails.
Moving from the training sessions to her future plans and the future of this market, Ms. Sachdeva has experienced every part and phase of the journey to running a successful brand. The studio has received a lot of love and loyalty from all over the world. They plan to expand into the US, Australia, and UAE.
We even inquired about the industry's future path, She quotes The cosmetic sector is believed to be increasing at a pace of 10 to 15% per year, and this expansion can be fairly estimated by the fact that there has been a steady stream of nail salons and academies even in the country's smallest cities throughout time.
The nail grooming sector is unquestionably a large and promising field, with huge brands on the rise and on the verge of becoming even bigger.
