A YouTuber turned businessman- The inspiring story of Ethan Kekoaponoali’i McAuley

Ethan Kekoaponoali’i McAuley

Looking for business opportunities is one of the most excruciating jobs undertaken by a promoter. But as one surpasses and works to establish the business, they may encounter the problem of marketing and advertising. Letting people know the objective of your business is as crucial as any other step, but without proper knowledge regarding your targeted audience, consumer need, and other marketing aspects, it will hinder the growth of your business and deny its evolution. Ethan McAuley believes triggering the right elements of a business can help generate growth.

Ethan Kekoaponoali'i MacAuley, the founder of Esquared Media LLC, conveys his exhilaration by mentioning, "Your life will be however you perceive it.". He further clarifies that the very judgment about his business and life beseeched him to improve himself. Presently a senior at Vanderbilt University, he has been in the business for 7 years. Kekoa MacAuley commenced his professional journey as a YouTuber streaming his successes from the gaming realm on his channel.

With the passing time, and rising prominence he was ultimately drawn towards social media marketing, SEO, content creation, and other growth techniques. He was quick to act on the same, hence he began sharpening his digital abilities to assimilate the same into his potential business. Today, Esquared Media LLC has accomplished enormous prosperity in the market as the pioneer of digital marketers.

Kekoa McAuley, decided to follow the nontraditional path, as he understood the deeper meaning of passion. His life was mundane as a high schooler who had to follow a routine that did nothing but exhaust him. He believes school learning is inconsequential as there is very little to learn and implement in life. He comprehended the true meaning of success when he decided to follow an entrepreneurial journey, which demanded passion, hard work, and efforts.

While recalling the early days of his business, Kekoa MacAuley says, he was prone to major setbacks as he was reluctant to incorporate change into his business. After experiencing failure in a said method, he decided not to change but to try the same over and over again. Later, it was his mom who made him realize the significance of accepting change and evolving through learning.

Ethan Kekoaponoali'i MacAuley is a true inspiration for youngsters who are looking for a nudge to start their professional journey. His example has motivated a lot of people into following the business route.