Tech: Flipkart-owned Myntra acquires fashion e-store Jabong

26 July,2016 11:45 AM IST |   |  IANS

Flipkart Group company Myntra on Tuesday announced its acquisition of e-store Jabong from Global Fashion Group, saying this gave Flipkart pole position in the sector catering to the country's fashion and lifestyle segment


Bengaluru: Flipkart Group company Myntra on Tuesday announced its acquisition of e-store Jabong from Global Fashion Group, saying this gave Flipkart pole position in the sector catering to the country's fashion and lifestyle segment.


Picture courtesy Myntra's official Twitter page @myntra

"The acquisition of Jabong further strengthens Flipkart Group's position as the undisputed leader in fashion and lifestyle segment in India," the e-commerce platform said in a release here.

"Myntra and Jabong are all set to define the next generation of online shopping with a combined base of 15 million monthly active users and offering the best of brands to Indian consumers," it added.

"This acquisition is a continuation of the group's journey to transform commerce in India," Flipkart co-founder Binny Bansal said in the statement.

Flipkart co-founders Sachin Bansal and Binny Bansal, officially welcomed Jabon India on Twitter. (View their embedded tweets above)

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