24 September,2018 03:34 PM IST | Mumbai | mid-day online correspondent
The winner Lurdin Fernandes with Radio City RJs
Radio City, India's leading radio network, culminated Ganeshotsav celebrations with a one of its kind 'Kismat Waali Chaabi' contest, an on-ground extension of Radio City's 'City Cha Bappa' campaign this weekend. Lurdin Fernandes was crowned the lucky 'kismatwali' who won INR 1Lac, sponsored by Nissan Datsun at the grand finale of Kismat wali Chaabi contest at Infiniti Mall, Malad.
Radio City's Kismat Waali Chaabi contest aimed at elevating the essence of the festival by spreading joy and prosperity which is exactly what Lord Ganesha signifies. It was a unique, 360-degree contest running on-air, on-ground and across digital platforms throughout the 10 days of the festival. After an overwhelming response to these contests, the shortlisted candidates were invited for a grand finale at Infiniti Mall, Malad, where they were given keys to their 'kismat'.
With an overwhelming participation, one lucky winner won Rs 1 lakh and many other participants were gratified with surprising gift hampers. The on-ground finale was hosted by Radio City Mumbai's RJ Harshit and RJ Pulkit who kept the audience gripped and entertained.
Radio City has always been at the forefront in celebrating festivals by engaging with the listeners and will continue to do so with contests like Kismat Wali Chaabi.
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