25 September,2020 08:50 AM IST | Mumbai | mid-day online correspondent
Akshay Kumar/picture courtesy: Akshay Kumar's Instagram account
Akshay Kumar has set a new record. This time, though, the big-screen superstar has made history on television. The recent episode of British adventurer Bear Grylls' show Into The Wild featuring Akshay has emerged as the second most-watched television show in the history of the infotainment genre in India.
The show had garnered a huge buzz on social media, with #KhiladiOnDiscovery reaching out to 1.31 billion individuals and delivering 2.9 billion impressions. About 1.1 crore people watched its premiere on Discovery Network channels. Almost 2.6 crore people watched the show in the first week across Discovery Network channels (original + repeats).
Akshay shot for the episode at Bandipur Tiger Reserve in Karnataka in January this year. Before Akshay, superstar Rajinikanth and Prime Minister Narendra Modi have featured in Bear Gryll's show.
ALSO READ
From Allu Arjun to Shah Rukh Khan, stars who endorsed Thums Up
Taapsee Pannu explains why she wants to do films like 'Dunki' despite low pay
Manushi Chhillar: 'It took away pressure of doing a big film’
It's Official! Bhagam Bhag 2 will be madder, crazier, and funnier
Filmstars line up with commoners to cast vote in Maharashtra polls
Catch up on all the latest entertainment news and gossip here. Also, download the new mid-day Android and iOS apps.
Mid-Day is now on Telegram. Click here to join our channel (@middayinfomedialtd) and stay updated with the latest news
This story has been sourced from a third party syndicated feed, agencies. Mid-day accepts no responsibility or liability for its dependability, trustworthiness, reliability and data of the text. Mid-day management/mid-day.com reserves the sole right to alter, delete or remove (without notice) the content in its absolute discretion for any reason whatsoever