08 August,2023 01:11 PM IST | Mumbai | Tuhina Upadhyay
Ruhee Dosani
In a world brimming with digital content creators, Ruhee Dosani stands out not only for her captivating content but also for her unapologetic sense of authenticity. In an exclusive interview with mid-day.com, she delves into her personal journey on social media, and the liberating force of self-expression.
Her venture into content creation has a deep connection with the period of the pandemic. "The pandemic forced all of us to become creators within our homes," Ruhee points out. Her creative expedition embarked with delightful dance sessions featuring her beloved Bollywood melodies, shared among friends. A stroke of serendipity arrived as she earned acknowledgement from none other than Diljit Dosanjh on Independence Day. Reflecting on that time, she openly expressed, "Receiving recognition from Diljit Dosanjh on Independence Day marked one of the pivotal moments at the commencement of my journey as a content creator."
Ranveer Singh's recognition of her work left a permanent mark on her life. "He was the first celebrity who noticed me, and that gave me a great deal of validation," Ruhee confides. She draws inspiration from Ranveer's multifaceted talent and daring fashion choices, stating, "I absolutely admire how he treats every individual and gives them where appreciation is due. "Ruhee's admiration for Ranveer is rooted not only in his accomplishments but also in his exceptional quality of making everyone around him feel significant. "He makes everyone around him feel important and remembers details about them, which is an amazing quality to have," she adds, her answer resonating with admiration.
Ruhee's androgynous sense of style has become her hallmark, a visual representation of her authentic self. "I don't look for trendy options when I am putting an outfit together; I am more of a vintage, old-school, bell bottoms kind of girl." she asserts, highlighting her preference for attire that mirrors her personality. This penchant for authenticity extends to her content creation, where she remains unburdened by societal norms. "I am very nonchalant about societal norms, and I just do what excites or drives me," Ruhee confidently declares.
Ruhee Dosani has carved a niche for herself by crafting videos that feature a constellation of Bollywood stars, garnering immense. In this exclusive peek behind the scenes, Ruhee tells us about the magic that unfolds during these collaborations. "When creating content with other stars, my approach involves spontaneous idea generation and concept development during discussions with the other person," Ruhee shares. Acknowledging and embracing their input, she harmoniously fuses her distinctive style with theirs, bringing forth a seamless blend that resonates with audiences. "I value their input and advice, incorporating a solid brief to ensure a harmonious blend of both our styles, resulting in a final piece that brings us both joy and satisfaction," Ruhee adds.
Social media has been a powerful tool for Ruhee to present her authentic self and share her creations. "Social media has always been an open platform for me," she reveals. However, with recognition comes certain expectations. While she feels the pressure to meet these expectations, Ruhee views it as motivation to push boundaries and think creatively.
Ruhee Dosani's journey truly underscores the power of self-expression and authenticity that digital platforms can offer. Through her creative pursuits, she consistently motivates her audience to embrace their true selves and fearlessly pursue their passions. In a world where societal norms often dictate, Ruhee's example serves as a reminder that individuality and creative exploration can lead to genuine fulfillment and empowerment.