28 February,2024 07:41 PM IST | Mumbai | mid-day online correspondent
Pic courtesy/ IMDb
Actress Nora Fatehi, who was recently seen in the Vidyut Jammwal-starrer film âCrakk', has been welcomed by Robert Kyncl, the CEO of the Warner Music Group, after she inked the deal with the global record company. The partnership will promote Nora's global music career, working with teams in the US and across the world. Nora is a part of his MENA (Middle East and North Africa) expansion plan.
Robert Kyncl, CEO, Warner Music Group, said: "Nora is an extraordinary talent, electric performer, and cross-cultural superstar whose music reflects the rich diversity of her background. Her passion and ambition are infectious and we're excited to help her reach new audiences, places, and heights across the globe." Nora will remain signed with T-Series for her Bollywood projects.
The actress, who is based in India, was born in Canada to a family of Moroccan heritage. She went on to become the first Arab-African artist to hit one billion views on a single music video on YouTube.
Talking about the partnership, Nora had earlier said, "I've enjoyed great success in my career so far, but this deal is a significant step forward in my musical journey, a new chapter in my international career! My ambition is to be a global music star and performer, connecting with fans all over the world."
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"I want to use my diverse cultural background to create music and dance that brings everyone together! I'm excited to work with Warner Music to leverage their experience and expertise to help me fulfil this goal."
Nora was last seen in the film 'Crakk,' alongside Vidyut Jamwal, Arjun Rampal and Amy Jackson. Produced by Vidyut Jammwal and Abbas Sayyed, written and directed by Aditya Datt, co-written by Sarim Momin and Rehan Khan, with additional screenplay-dialogue by Mohendar Pratap Singh, the film is planned to release on February 23, 2024. It was released in theatres on February 23.
'Crakk' brings a never-seen-before action experience to the screens. Filmed in the picturesque location of Poland, 'Crakk' showcases Jammwal's journey from the slums of Mumbai to the heart-pounding world of extreme underground sports where he will be seen in an absolutely new avatar, performing nail-biting, daredevil stunts that will leave the audiences on the edge of their seats.
(With inputs from IANS)