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'Shaitan' makers come up with unique promotional strategy

02 June,2011 09:23 AM IST | | The Hitlist Team

Shaitan producer Anurag Kashyap and director Bejoy Nambiar have been sending bottles of red wine with the collage of all the six characters of the film (Kalki, Rajeev Khandelwal, Gulshan Deviaiah, Kirti Kulhari, Shiv Pandit and Neil) imprinted on it in a psychedelic fashion. Bejoy says, The liquor bottle plays a very important role in the movie! Hic hic hooray!

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Shaitan producer Anurag Kashyap and director Bejoy Nambiar have been sending bottles of red wine with the collage of all the six characters of the film (Kalki, Rajeev Khandelwal, Gulshan Deviaiah, Kirti Kulhari, Shiv Pandit and Neil) imprinted on it in a psychedelic fashion. Bejoy says, "The liquor bottle plays a very important role in the movie!" Hic hic hooray!

Meanwhile...
Anurag Kashyap now delves into the realm of horror. He will produce Rohit Khaitan's directorial debut Prague. The scare flick stars Kalki Koechlin, Chandan Roy Sanyal and Gulshan Deviah. The movie revolves around three architects who experience paranormal activity while exploring Prague (where the movie will be shot). The film rolls next month.

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Bollywood Anurag Kashyap Shaitan Bejoy Nambiar