Sandeep Raturi
Sandeep Raturi, a graduate in Film making from Annapurna College of Film and Media, is making waves in Hyderabad's advertising industry with his innovative approach to casting. As the founder of Casting Wire, Raturi is revolutionising the casting process in the southern region and striving to establish a vibrant casting culture akin to that of Mumbai.
With a passion for nurturing talent, Casting Wire is not just about casting for advertisements; it's about shaping the future of aspiring actors. With a keen eye for talent and unwavering determination, Sandeep ventured into the realm of casting, swiftly earning recognition and acclaim. Establishing Casting Wire, he set out to revolutionise the casting process, reshaping industry standards with his meticulous approach. Despite being a native of the North, Sandeep seamlessly integrated into the Southern milieu, earning the respect of filmmakers and artists alike. His journey was marked by challenges, but his adaptability and innovation propelled him to prominence.
Today, Sandeep Raturi stands as a towering figure in Hyderabad's advertising industry, committed to nurturing talent and bridging the gap between Bollywood and the South. "We believe in providing opportunities and education to budding talents," says Raturi, emphasising the company's commitment to hosting workshops and utilising social media platforms to empower aspiring actors.
Casting Wire has worked with a diverse range of brands, including Manyavar, Flipkart, Dollar Club, Malabar Gold, Samsung, Santoor, Mahindra Group, Bhima Jewels, among others.
"We are determined to bridge the gap between Bollywood and the South," says Raturi, highlighting the company's efforts to foster collaboration and exchange between the two film industries.
One of Casting Wire's distinguishing features is its dedication to giving deserving talent a chance to shine. "With every ad launch, we strive to introduce new and deserving faces to the industry," adds Raturi, reflecting on the company's commitment to diversity and inclusivity.
Born in the North and rising in the South, Sandeep Raturi's journey is a testament to his passion for storytelling and his relentless pursuit of excellence. With Casting Wire, he continues to leave an indelible mark on Hyderabad's advertising landscape, one casting at a time.
