TBS Media – The Brand Story Awards The Narayana Group as Most Trusted Brand of the Nation

06 May,2022 12:25 PM IST |  Mumbai  |  BrandMedia

TBS Media – The Brand Story is one of India’s top brand rating companies that showcase the unique stories of brands that propel the country’s growth

The Narayana Group got awarded as the Most Trusted Brand of the Nation at the Indian Brand and Leadership Conclave 2022 conducted by The Brand Story.


TBS Media - The Brand Story organized the Indian Brand and Leadership Conclave 2022 for highlighting and honouring the brands that have done remarkable work in their respective fields. The 2022 edition focused primarily on business leadership challenges and also promoted the brands that overcame these challenges innovatively and inclusively. TBS Media - The Brand Story is one of India's top brand rating companies that showcase the unique stories of brands that propel the country's growth. The Narayana Group was awarded as the Most Trusted Brand of the Nation at the Indian Brand and Leadership Conclave 2022.

The Narayana Group is one of Asia's largest and most renowned educational conglomerates where approximately 40, 000 teaching and non-teaching faculty members offer world-class education for more than 5, 00, 000 students. The education group is spread across 23 states in India and is based on the flourishing academia of 300 schools, 300 junior colleges, and 8 professional colleges. The education group also runs a full-fledged institute for civil services, coaching centres, and correspondence for addressing the vocational goals of career-oriented students.

With a total number of around 30, 000 direct employees and over 10, 000 indirect employees, the Narayana Group is innovative, adaptive, and student centric. Something that stands out in particular about the brand is its appreciation worthy ability to adapt quickly without compromising on the quality of the services. The reason why this education group is chosen by most students is because of its great ability to deliver academic excellence for four decades. The human-centric traits that define the Narayana Group include hard work, creativity, and rigour.

It is commendable that the brand has been imparting cost-effective and world-class education to students while creating exceptional student experiences. Ever since the beginning, the brand has been positioned in the education market as a provider of high-quality education at a cost-effective price. It serves the upper middle class and middle-class segments of the population very well. Keeping up with the digital world, the brand has also integrated with a plethora of ed-tech measures including digital classrooms, AV modules, performance analysis, robotics, etc.

Under its list of many achievements, the brand has consistently produced excellent results in the results of competitive examinations. There is a strong brand association and recognition of this factor among the customers which is the reason why many people in the country prefer Narayana Group when it comes to educating their children. Prominent innovations carried out by the brand include excellent research and development, continuous assessment and adaptive learning along with in-house learning and testing. The Narayana Group has ensured that students get a firm grasp on the first principles of all subjects.

A reason that stands out behind the success of the Narayana Group is the fact that the group invests heavily in curriculum planning, content creation, design, and test engine. It has a competitive ed-tech ecosystem that caters to over 5 Lakh plus students. The education group provides a well-rounded education that enables students for any career in their field of choice. In the market, the customer perception about the brand is that it emerges at the top because of a model that offers personalized attention to students. Even in terms of ensuring a competence level amongst the employees, the brand does not leave any stone unturned. It organizes quarterly workshops at all levels, weekly group discussions, job shadowing, frequent evaluations and feedback, and the analysis of case studies so that best practices can be implemented. In all, the Narayana Group is determined, progressive, and service-oriented which makes it a leader and one of the most trusted brands when it comes to education.

Dr Abhay Kaushik, Editor in Chief and Director, TBS Media - The Brand Story said, "It is commendable how the Narayana Group is committed to instilling a well rounded academic rigour while imbuing a zeal of competition. Offering guidance to thousands of students over the last four decades, the Narayana Group has empowered many students to reach the zenith of success." TBS Media - The Brand Story is proud to honour The Narayana Group as the Most Trusted Brand of the Nation.

To know more please visit www.thebrandstory.co.in

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