02 December,2021 08:18 PM IST | Mumbai | BrandMedia
Kara Water
Kara Water, a New York-based company credited for creating the world's first 9.2+ pH Air-To-Water Dispenser is launching its product Kara Pure in Mumbai. With the launch of Kara Pure, the Company aims to revolutionize the drinking water industry by capturing a sizable portion of the rapidly growing market in India. Set up by Mr. Cody Soodeen and Mr. Michael Di Giovanna, Kara Water specializes in innovative and sustainable alternatives to indoor drinking water.
Both tap and bottled water back in the US and developing countries like India are riddled with potentially harmful contaminants such as arsenic, copper, lead, and microplastics. In addition to this, the overreliance on groundwater is increasing our vulnerability to water scarcity. Kara Water wishes to decrease dependence on groundwater by fully tapping into air-water with Kara Pure to provide everyone access to premium quality local alkaline drinking water.
Commenting on the launch of the product, Mr. Cody Soodeen, CEO and Co-founder, Kara Water, said, "Unlike groundwater, air-water is free from pesticides and other contaminants. Moreover, Kara Pure kills the airborne viruses and germs to provide 99.9% pure water while also purifying the air in the process. It absorbs the moisture in the air, purifies the collected water through an extensive filtration process after which the water is infused with rare minerals such as calcium, magnesium, zinc, strontium, selenium, and silica, resulting in 9.2+ pH drinking water that supports physical and mental wellbeing. According to a recent study, at least 40% of Indian cities will have limited access to drinking water by 2030. We at Kara Water wish to alleviate this problem"
"Kara Pure water is better for the planet and better for you. Water vapor in the atmosphere is one of the largest contributors to the Earth's Greenhouse effect. Kara Pure captures the water vapor in the air and turns it into pure drinking water, making it a win-win situation," added Mr. Michael Di Giovanna, COO and Co-founder, Kara Water on the environmental benefits of Kara Pure.
Kara Pure has the distinction of being the world's first-of-its-kind desiccant-based Air-To-Water dispenser that sets it apart from its competitors. In addition to providing the highest quality drinking water, it also seamlessly integrates itself into the decor of a room including homes, offices, etc. It is available for purchase on the company's website: www.karawater.com
About Kara Water: Founded in 2017, Kara Water, headquartered in New York provides top-quality drinking water sourced directly from the air. The core team includes the founders - Mr. Cody Soodeen - CEO, and Mr. Michael Di Giovanna - COO. Mr. Bill Irvine - Financial and General Advisor, Mr. Colin Paterson - Strategic and Technical Advisor, former-Executive of an Air-Water HVAC company, Mr. Raleigh Ormerod - Marketing & General Advisor, former-P&G Executive Marketer responsible for the launch of Swiffer WetJet, and Mrs. Lakshmi Potluri - India & General Advisor, Founder of Jabong.com make up the Board of Advisors at Kara Water.
The Company is on a mission to reduce dependence on depleting groundwater reserves and fully tap into air-water to provide quality local alkaline water to everyone. Kara Water has the potential to impact millions in developing countries across the globe, building a more sustainable future for the planet.
Website: www.karawater.com