04 April,2022 05:30 PM IST | Mumbai | BrandMedia
Lavish Concepts
It has never been this easy to build a business, or this difficult to build a brand. In today's global times, with every idea quick to be copied, to establish yourself as a brand, you need to not only have high quality products, but also a story, and purpose, that makes
One such new brand is Lavish Concepts, an online store that serves exclusive high quality accessories for your apple devices. Apple device sales have surged massively over the past 2 years in India, but with lack of premium quality accessories to personalize these devices, people had to look at foreign brands and pay more to buy the same product.
The brand, Lavish Concepts, was created to cater to this need of premium quality exclusive accessories to personalize their Apple devices owners
The core team behind LC set out to fill this gap, by leveraging their deep experience and expertise with ecommerce, branding, product design, and retail electronics.
The business also had a unique mission, donating 2% of its every sale to Indian Army. Talkig to the team behind the brand about this initiative, "Donating 2% of our total profits is the least we could do. We have army men in our family, and the sacrifice our forces make so that the people of the nation sleep peacefully is unfathomable. This is just a small step from our side to tell them how grateful we are."
Over the last 6 months, the company has sold over 1500 accessories and generated over 1.1 Cr in revenue. With over 1000 satisfied customers, the brand has already started earning praises on social media because of its high quality of products, which are not easily available.
The brand currently sells high quality leather covers for iphone, straps and cases for apple watch, and is constantly adding more to its range of products.
Talking about the challenges they faced while building the brand the team says "the biggest challenge to crack was to source premium, ethically created products at a price that was acceptable to the people. We knew there was a need, and we were confident of our designs after taking feedback. Once we cracked the supply chain, we were ready to take the plunge and get the brand going."
You can head to www.lavishconcept.in to check out their range of premium accessories for your iPhone, Apple watch, and airpods, and follow them on social media to stay updated with.