DiamondXE Set To Revolutionise The Industry With Innovative Solutions

01 September,2023 06:39 PM IST |  Mumbai  |  BrandMedia

The dynamic founders behind DiamondXE, Ms. Deepali Vijay Jain and Mr. Ankit Singh Kimtee are bound by a common goal: to revolutionize diamond trading through innovation, transparency and customer-centricity.


Ms. Deepali Vijay Jain, a serial entrepreneur, carries forward a rich heritage in the industry as a third-generation diamantaire. Her blend of traditional values and modern approaches has reshaped the family's gems and jewellery business into a thriving conglomerate headquartered in Dubai. Mr. Ankit Singh Kimtee, the visionary force behind DiamondXE, merges his passion for technology with a profound understanding of diamond jewellery. Specialized in Diamond Grading and Certification from HRD Antwerp, he stands as an industry front-runner. His innovative spirit has driven the transformation of Interstar Jewels and the creation of revolutionary travel app OGenie.

Recognizing the challenges faced by jewellers, consumers, and suppliers in the diamond trade, Deepali and Ankit have dedicated themselves to crafting a solution that upholds the core values of transparency and convenience. With a keen understanding of the industry's intricacies, they have meticulously designed this online platform that caters to diverse requirements. Through DiamondXE, they aspire to eliminate the age-old problems of opaque pricing, fragmented supply chains, and limited access to diamonds. Their commitment to these principles is evident in the platform's user-friendly interface, cutting-edge technology, and its vast selection of Natural and Lab-Grown diamonds. The founders' journey is one of relentless pursuit - to transform the diamond industry into a realm of trust, innovation, and unparalleled customer experiences.

Ankit speaks with us about his grand plans and the future ahead

1. What has been the motivation behind DiamondXE?

Ans. The motivation behind DiamondXE stems from a deep-rooted passion for both diamonds and technology. Witnessing the gaps and challenges that plagued the diamond trading industry, we were driven to create a solution that would bridge these gaps and redefine the way diamonds are bought and sold. Transparency has always been a cornerstone of our values, and we saw a pressing need to bring this principle to the diamond trade.

2. How does your platform solve a problem that has not been solved before?

Ans. The DiamondXE platform provides innovative solutions through an extensive selection of Natural and Lab-grown diamonds in one place, and at transparent prices. This aspect coupled with advanced technology, sets the stage for a transformative experience. Our AI-powered website allows customers to navigate through hundreds of thousands of diamond options with ease and compare their prices, addressing the long-standing problems of price transparency and convenience.

3. How have you managed to fuse technology with diamond sales?

Ans. DiamondXE harmoniously blends cutting-edge technology with the intricate world of diamond sales. By leveraging AI-driven mechanisms, customers gain the ability to precisely filter and sort through a vast range of diamonds tailored to their preferences. Additionally, our platform streamlines the process for suppliers, enabling them to manage their inventory listings and diamond orders efficiently.

4. What is the business model of DiamondXE?

Ans. Our business model entails a nominal platform fee for transactions conducted on the platform, helping us maintain and enhance our services. Additionally, we generate revenue through strategically placed advertisement spaces on our website while ensuring that our user experience remains seamless and uninterrupted. Moreover, our "DXE Preferred" plans provide suppliers the opportunity to promote their listings, offering a win-win scenario for both customers and suppliers.

5. What are your future plans for growth keeping in mind this is a niche industry?

Ans. While we operate in a niche industry, our ambitions are far-reaching. We envision enriching our platform with exciting features like the 'Design Your Own' option, ease of selection of minimalist and classic rings, earrings, and pendant designs, expanding our reach with global shipments, and introducing 'DXE LUXE' to provide access to premium diamonds of larger carat sizes and captivating fancy colors, to name a few. Furthermore, our strategic partnerships will play a pivotal role in driving growth and innovation, enabling us to continually elevate the diamond trading experience for suppliers and customers alike.

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