Prrashar, a second-generation realtor who has managed and overseen a quasi-real estate debt fund with an impressive value of nearly INR 2002 crores. His financial expertise and real estate acumen have earned the trust of both NRI investors and developers. Prrashar is focused on transforming the Indian real estate sales landscape.
Prrashar Kamra, Director at ASAP RealTech
ASAP RealTech is a leading 360-degree strategic partner for real estate developers in India, offering comprehensive services ranging from in-depth market intelligence and project configuration advisory to stressed project retrieval and robust sales expertise. With a remarkable track record spanning over three decades, ASAP RealTech has successfully delivered 100+ projects, generating a sales volume of over Rs.3200 crores.
Introduction
In the dynamic landscape of real estate investment in India, Bandra Kurla Complex (BKC) in Mumbai is emerging as a hotbed of opportunities, and the sector that's rapidly gaining traction is co-living and student housing. BKC, once an industrial area, has transformed into the city's premier business district as well as educational hub, attracting professionals, students, and entrepreneurs alike. This shift in demographics has created a unique demand for modern, convenient, and affordable housing options; co-living and student housing in BKC represent the next big real estate investment opportunity.
The BKC Advantage
BKC's strategic location in the heart of Mumbai, well-connected transport infrastructure, proximity to corporate offices, educational institutions, and entertainment hubs make it a magnet for individuals especially students from affluent families seeking accommodation that suits their needs.
- Corporate Hub: BKC is home to numerous multinational corporations, financial institutions, and tech companies. The influx of professionals working in this area has created a consistent demand for housing solutions tailored to their busy lifestyles.
- Educational Hub: BKC is not just a corporate hub; it is also a significant educational center. Several renowned educational institutions are located nearby, including the National Institute of Industrial Engineering (NITIE) and ATLAS University, making it an ideal location for students.
- Connectivity: BKC's excellent connectivity via road, rail, and upcoming metro lines ensures that residents have easy access to all parts of Mumbai. Proximity to the airport is an added advantage for students and professionals who frequently travel.
Co-Living: The Future of Urban Living
Co-living has gained immense popularity in recent years due to its unique concept of shared living spaces, community engagement, and the convenience it offers. BKC's diverse demographic, comprising working professionals, students, and even startups, is driving the demand for co-living spaces. Here's why co-living is set to thrive in BKC:
- Cost-Efficiency: Mumbai's real estate market is notoriously expensive. Co-living provides an affordable alternative for those who want to enjoy the perks of living in BKC without the high costs of renting or owning a traditional apartment.
- Community and Networking: Co-living spaces foster a sense of community, enabling residents to network, collaborate, and socialize with like-minded individuals. In a corporate and educational hub like BKC, this feature holds immense appeal.
- Flexible Leasing Options: Co-living operators offer flexible lease terms, accommodating both short and long-term stays. This flexibility aligns perfectly with the transient nature of BKC's population.
Student Housing: Meeting Educational Aspirations
The demand for quality student housing in BKC is soaring. With renowned institutions like NITIE and the Indian School of Design and Innovation (ISDI) in the vicinity, students from across the country flock to this area for education. Here's why student housing is a promising investment opportunity:
- Safety and Security: Parents and students alike prioritize safety. Purpose-built student housing facilities offer 24/7 security, CCTV surveillance, and controlled access, providing peace of mind to parents.
- Academic Focus: Student housing providers often create a conducive environment for studying, with designated study areas and high-speed internet. These amenities are crucial for students pursuing higher education.
- Amenities and Comfort: Modern student housing comes with a range of amenities such as gymnasiums, recreational spaces, and laundry facilities, ensuring that students have everything they need within reach.
Investment Opportunities in BKC
The growing demand for co-living and student housing in BKC presents an attractive investment proposition. Here's how investors can tap into this opportunity:
- Collaborate with Established Operators: Partnering with experienced co-living and student housing operators can help investors navigate this niche market effectively. Established players understand the dynamics of BKC and can offer valuable insights.
- Customization: Investors can explore the customization of properties to cater specifically to the needs of students or working professionals. Efficient space utilization and modern amenities will be key factors.
- Long-Term Vision: Investors should adopt a long-term perspective, recognizing that BKC's reputation as a thriving business and educational hub will only continue to grow. This ensures stable returns on investment over time.
- Technology Integration: Embracing smart technology in housing solutions can be a game-changer. Features like app-based access control, energy-efficient systems, and IoT-enabled amenities can attract tech-savvy residents.
- Sustainability: Incorporating sustainable practices in construction and operations aligns with the growing global focus on eco-friendly living. Sustainable properties can also command higher rental rates.
Conclusion
Bandra Kurla Complex, Mumbai, is poised to become a real estate investment hotspot, and co-living and student housing are the rising stars in this vibrant market. The unique mix of corporate offices and educational institutions in BKC creates a diverse and dynamic population, all in need of quality accommodation. Investors who recognize the potential of co-living and student housing in this area can secure stable returns while contributing to the growth and development of one of Mumbai's most exciting neighborhoods. As BKC continues to evolve, these housing options will play a crucial role in meeting the diverse needs of its residents.
Authored By: Prrashar Kamra, Director at ASAP RealTech
