03 January,2022 09:32 PM IST | Mumbai | BrandMedia
Named "Avanii," the young woman entrepreneur is ready to take over the beauty industry and how.
Isn't it surreal to know and learn about all those people and businesses that go beyond boundaries and create their own unique niche? Well, there are many such rising names across industries of the world; however, a few of them go ahead in gaining immense momentum for the kind of hard work and resilience with which they work. Serving as one of the finest examples of one such young woman entrepreneur is Avani Shantanu Dixit, whose newly launched international and cosmetic brand "Avanii" has been making a lot of noise lately.
Avani Shantanu Dixit, in a very short span of time, has emerged as a rising celebrity stylist, influencer, and now an entrepreneur with her cosmetic brand, which has been made as India's first Sephora clean luxury brand, something no other entrepreneur has been able to achieve at such a young age. Today, this astute individual serves as the CEO and Founder of Avani Cosmetics Pvt Ltd, which has potentially become India's first cosmetic company scheduled to launch unique Italy- made luxury, Sephora Clean, cosmetic products.
Avanii aims to be the most inclusive brand of India as it has roped in the famous Laxminarayan Tripathi as the brand's global ambassador, honouring the transgender community by naming the brand's red lipstick as "Laxmi." Its tagline is "Beauty is Power," where Avani Dixit, with her team, understands beauty with a different perspective and take, explaining that it is about how people achieve the maximum potential of their beautiful self, ultimately becoming more confident, which makes them feel more powerful and complete. On asking what makes her new cosmetic brand Avanii so different from others, Avani Dixit says that they are proudly Sephora clean with the focus to be customer-centric. Thus their products are multifunctional and practical.
Avani Dixit is truly taking over the beauty and cosmetic niches and how.
