07 April,2022 05:59 PM IST | Mumbai | BrandMedia
The newly forged partnership between leading non-alcoholic beverage brand 3SistersDrinks and the ace in the Bakery business, Ribbons & Balloons is the talk of the town. This alliance spreads across different avenues ranging from marketing collaborations to retail product placements.
With this partnership, 3SistersDrinks and Ribbons & Balloons are leaping into making bakery purchases more delightful than ever before. This move comes after months of experimenting with customer behaviour of purchasing refreshments alongside cakes for parties and occasions. 3Sisters Non-alcoholic beer is the perfect companion to families and youngsters alike.
Director of Shreeyum Foods (which owns the 3SistersDrinks brand), Akshay Solanki remarked, "We're excited about partnering with Ribbons & Balloons, the preferred brand for families and youngsters to celebrate their special occasions. This alliance enables both brands to reach new customers and become a part of their celebrations. It's true to what we always intend our customers to do when they consume our non-alcoholic beers - Sip Happiness".
CMD (Chairman and Managing Director) of Ribbons and Balloons, Mr. Satish Shetty remarked, "We as a brand are always keen to try new avenues and we found value in this partnership considering our Target Market segment. The Youth and Family segments are always inclined to pick up cool beverages along with our Cakes, Savories, and Brownie purchases. Partnering with 3SisterDrinks will definitely enhance the customer experience in our Stores and we are totally excited about this new partnership."
3SistersDrinks has steadily grown through 2021 to delight both youngsters and older audiences with their non-alcoholic beer offerings. Currently available in over 2000 retail stores and restaurants across 50+ Indian cities, 3Sisters Drinks is one of the leading and preferred brands in this space. Customers can also purchase their product online through their own website, 3sistersdrinks.com, and through prominent channels such as Amazon, Big Basket, etc.
Ribbons and Balloons has been in the bakery industry since 2005 and has created an unbreakable bond with its patrons over all these years. With its wide range of offerings like customized cakes, brownies, savories, tea-time cakes, and freshly baked breads to name a few, it has always been part of their patrons' lives for their celebrations and even for daily bakery needs. Having 150 plus stores in Mumbai, Pune, and Mangalore, this journey has been remarkable for Ribbons and Balloons. Patrons can also buy Ribbons and Balloons products online from their website www.ribbonsandballoons.com and also from other prominent food apps like Swiggy and Zomato.
https://3sistersdrinks.com/blog/3sistersdrinks-and-ribbons-balloons-join-han